What I do
Designing Digital Services and Improving User Experiences
I specialise in providing a comprehensive, 360-degree approach to Service Design, collaborating closely with businesses to enhance their digital services and user experiences.
My career has encompassed roles in Service Design, Business Management, Business Analysis, Process Improvement, Lean Management, and KPI/Management Information. These experiences have equipped me with the ability to view services from multiple perspectives and understand the needs of both users and the business.
The Process
Focusing on People, Props and Processes, I approach each design project with an open mind, free from pre-conceived ideas. By first aligning on the scope, problem statement(s) and overarching vision. I use Service Design framework(s) to empower teams to build the right thing and build the thing right ensuring efficiency and effectiveness.
Experience
Worked across various environments to assist businesses in achieving significant digital transformation projects, encompassing both physical and digital assets.
Optimisation by digital transformation
Achieved work optimisation by merging seven systems into one system via four-phased plan
Business Analysis
Streamlined processes, aligned processes with lean principals. Implemented risk-avoidance measures
eCommerce Service Design
Enhanced customers experiences, Journey, stakeholder mapping & Blueprints through service design
Digital transformation and Service Design education
Utilising service design methodologies lead cross functional teams to digitally transform services to user centric portfolios
Head of Design:
Service and Product Scaling
Led design across complex. regulated digital products – bringing clarity, structure and commercial focus to a traditionally operational business
How can I help your business?
As a strategic leader driven by vision a proven track record in transforming digital user experiences, I can help your business:
Drive innovation
Fostering a culture of innovation by encouraging user-centred design thinking.
Create comprehensive Blueprints
Blueprints to guide the implementation of services, ensuring every aspect of the service is well thought out and executed.
Improve user experience
By deeply understanding the user journey, I can identify pain points and turn these into opportunities to create seamless, enjoyable experiences – all supported by research.
Support strategic goals
Aligning Service Design/Transformation initiatives with business objectives will aid strategic goals and drive business growth.
